With a thoughtful and empathetic approach, I will help transform your brand and grow your business by empowering you to find your voice and connect with your ideal audience.
With a thoughtful and empathetic approach, I will help you create a brand that empowers you and connects you with your ideal audience.
A well-designed brand will elevate your business and leave a lasting impression on your audience. Rooted in strategy, my process will build a strong foundation for your brand and will give you all the tools you need to confidently present your business to the world.
Timeline:
6-8 weeks
Includes:
Primary logo
Brand marks
Color palette
Typography
Photography style
Supporting brand elements
Brand style guide
Add Ons:
Stationery
Print collateral
Digital collateral
Social media templates
Packaging
Ads
Signage
Custom illustration
Discover
The first phase of working together includes digging deep in order to learn about your business and build a strong foundation for your brand. You’ll fill out an in-depth questionnaire which will help me to understand your business goals, ideal audience, style preferences, and what makes you unique. From there, I’ll research competitors, gather inspiration, and create moodboards that will help us determine a strategic visual direction for your brand.
Create
Once we are aligned on a visual direction, I will create distinct logo concepts to review with you. Each direction will include a primary logo, secondary logos, typography, color palette, and application mockups to help you envision your brand at work. We’ll choose a direction and refine until you feel confident about every detail.
Deliver
With the visuals finalized, I’ll send you an organized folder of logo files and assets, along with a brand style guide that will provide you with the guidance you need to present your new brand to the world.
First impressions are powerful. Often, your website is the first place potential clients will interact with your brand. Having a cohesive and delightful online presence can have a big impact on how your business is being perceived. I will work with you to create a custom website that reflects your brand and delivers your message clearly.
Timeline:
8-10 weeks
Includes:
Custom Webflow website
Responsive design
Image optimization for fast performance
Video walk through & training
Add Ons:
CMS
E-commerce
Application Integrations
Monthly Website Maintenance
Plan
We’ll take the brand strategy that we developed in the branding process and apply it to the website. Keeping in mind your goals, we’ll work together to figure out the best way to organize the content of your website. I’ll create a sitemap to help you visualize the overall structure of your website and wireframes to help us define the information hierarchy.
Design
Once we have the bones of the website established, I will begin working on the visual design. I will explore different layouts, establish a clear typographic hierarchy, and add in colors and elements that are unique to your brand. I will share mockups with you to gather any feedback and make refinements.
Build
After the visual design has been finalized, it is time to start building it out in Webflow. I’ll bring the mockups to life by adding subtle animations and interactions. I’ll ensure a quality experience for all of your customers by making customizations for all screen sizes and testing across browsers.
Launch
To wrap things up, I will provide you with a video tutorial of how to easily edit your website content. We will push your new website live and share it with the world!
I’d love to hear more about your project to discover if we are a good fit. Fill out the client application to schedule a free phone consultation.
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